Before planning a SEO strategy it can make sense to analyse your competitors and find out the potential and difficulty of your niche.
Before planning a SEO strategy it can make sense to analyse your competitors and define the potential and difficulty of your niche.
A Competitor Analysis Is Important for Your Business and SEO Strategy!
Before we start with planning your SEO and content strategy, it can be super helpful to make a competitor analysis. The goal is to get an impression about how strong your competition is, how big the potential of your niche is, what first goals could be realistic and what would be needed to reach them.
If you run a company, especially if it’s an online business, it’s important that you know about the potential of your niche. With a competitor analysis you can learn about this potential perfectly, as you’ll get all SEO relevant data of your competitors.
Next to knowing where you can be with your company, it’s important to know how much effort is needed to be as strong as your different competitors. As soon as you know that, you can make a rough assessment about how much you need to invest.
“With knowing the potential of your niche, as well as knowing how much effort you need to get there, you can get deep insights into your niche.”
Next to the main data of your competitors’ websites, we will provide you with exact keywords and backlinks of your competitors. This will give us more insights into their SEO strategies and is super helpful for future link building and SEO optimisation!
Option 1: General Competitor Analysis
Our competitor analysis includes four parts: competitor report, competitors’ backlink profiles, competitors’ keywords and a summary/conclusion.
The competitor report will show you all relevant SEO data of your competitors. It will give you an overview about your niche, especially about its potential and difficulty.
The backlink profiles of your competitors help us to get an overview about their link building strategies and will be helpful while planning your own link building strategy.
We also make a list of your competitors’ keywords, which we can use for future keyword research.
Our Competitor Analysis Includes:
– Competitor report: List of competitors incl. domain authority, amount of backlinks, amount of ranking keywords, organic traffic.
– Competitors’ backlink profiles: Detailed list of referring domains. The goal is to get an impression of the backlink strategies of your competitors, what will be helpful to plan your own link building strategy.
– Competitors’ keywords: List of keywords your competitors are ranking for in the top 20.
– Summary & conclusion about the potential and difficulty of your niche.
Option 2: Country Specific Competitor Analysis
If you and your company want to reach customers in one specific country or you want us to improve your rankings in a specific country, it makes sense to research the data only for this country. In this case we would research the amount of referring domains with the specific country mark (.de/.at/.ch), next to the general amount of referring domains. The data for the keywords (search volume / keyword difficulty), as well as the organic traffic of your competitors would also be based on the defined country.
In case you want German SEO & content services and want to reach people in Germany, Austria and Switzerland, it makes sense to use general data. If you want to only reach people in a specific country or want to improve your rankings in a specific country, it makes sense to use country specific data.
Analyse Your Competitor's Websites
We analyse the websites of your competitors and collect all their import SEO data like traffic, keywords and backlinks. This helps to understand the potential and difficulty of your niche.
Competitor AnalysisGreat to start with!
Important Data of Competitors
See Your Potential
Find Out What's Needed To Compete With Your Different Competitors
SEO PackageTo do afterwards...