The company is a regional pest control service provider based in Lower Saxony, Germany.
Its services include professional and discreet pest control for private and commercial customers. The range of services extends from acute pest control to prevention and hygiene consulting.
0 → 191
Organic Traffic Increase
Organic Keywords Ranking Increase
Organic Traffic Increase
Organic Keywords Ranking Increase
The aim of the project was to significantly increase the company’s organic visibility in the region and generate qualified enquiries via Google. In particular, of course, from people with acute pest infestations.
The most important keywords here are “pest control [city]” and “exterminator [city]”.
We began by conducting keyword research to identify relevant search terms that were in high demand locally. Following a technical analysis, we optimized the homepage as the central ranking page for local keywords.
We also ensured the website’s local authority through targeted entries in business directories and guest posts.
Additional landing pages and blog articles on specific services and local search queries strengthen the topical authority and visibility of the website.
Internally, they agreed on a strategy to receive more reviews on Google.
End result = top rankings for the strongest local keywords.