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Specialist in Industrial Assembly

The expert team handles mechanical and electrical assembly, maintenance, and retrofit projects worldwide. With a focus on meeting deadlines and maintaining quality, the company relieves customers across industries through highly qualified specialists and efficient processes.

ROAS

1,885%

Conversions

363

Products

Google Ads Package (Light)

Deliverables

1.73 EUR

Avg. Cost per Click

8.98 EUR

Avg. Cost per Conversion

3 Months

Time Period

Performance Summary

Briefing

The goal was acquiring new customers for electrical and mechanical industrial assembly in the B2B sector. The campaign focused on positioning the company as a flexible “go-to partner” for complex project management. Through targeted outreach to decision-makers in plant engineering, capacity bottlenecks at potential customers were addressed and qualified assembly inquiries were generated.

Problems Encountered

Our Approach

Step 1

Keyword Research

We identified highly relevant, generic search terms in the field of “industrial assembly” as well as specific combinations for mechanical and electrical assembly services in plant engineering.

Step 2

Campaign Setup and Targeting

A focused search campaign was set up with an emphasis on the German-speaking region to specifically reach companies with an acute need for assembly capacity.

Step 3

Ad Copy & Landing Page Optimization

The ad copy highlighted the “24h assembly analysis” and 100% transparency, while the landing page was specifically optimized to build trust through references and industry expertise.

Step 4

Monitoring & Updates

Through regular campaign optimization, we achieved outstanding performance with over 360 conversions at a low cost per conversion of just 8.98 €.

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