In 2018, Idana presented itself to the general public for the first time and presented its software for digital anamnesis on a crowdinvesting platform. Since then, the company has made great progress in development and supports doctors and practices throughout Germany with digital patient records.
As a company that specializes in digital anamnesis software, they rely on a strong online presence to grow their business, raise awareness of their services, and attract potential leads through their website traffic.
We saw the potential in the high search volume of doctors and practices seeking help and tips on digitization and everything related to their practice. Together, we decided to publish two relevant SEO articles per week on the website to drive potential customers to the website organically in the long term.